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presentano
RIVAL CONSOLES
KID VELO
Artista: Rival Consoles
Album: Kid Velo
Release date: 27 giugno 2011
Label: Erased Tapes Records
Distribuzione: Self
Direttamente da Londra un altro straordinario esempio di IDM!
Ryan Lee West, aka Rival
Consoles, è un giovane talentuoso venticinquenne al secondo disco. Kid Velo, successore di ‘IO’ uscito nel 2009, è pubblicato in
undici settimane: ogni lunedì, a partire dall’11 aprile, uscirà infatti un
nuovo brano in streaming esclusivo da un unico portale online. La campagna
terminerà il 23 giugno con una mostra evento a Londra.
Melodie catchy pop che si alternano a suoni elettronici fanno di Kid
Velo un perfetto esempio di IDM.
London-based purveyor of intelligent dance music Ryan
L. West aka RIVAL CONSOLES returns
with his sophomore album KID VELO,
released track by track over the course of 11 weeks. Every Monday will see a
new album track being streamed exclusively
from just one online portal connected to one exclusive online store, before
going global on Fridays. ‘With brains supposedly adapting to online networks and attention spans
reduced to 140 characters at a time, this is bite-sized music for a bite-sized
world’, Erased Tapes label founder Robert Raths
explains. The campaign will
kick off on April 11 and cumulate in the official album release on June 27,
2011. Here’s the viral to date:
Track 1: KID VELO
– Exclusive Track Premiere via Drowned
In Sound on April 11:
'We’ve got the VERY FIRST track and it's actually
really, really good'
Track 2: INTO THE HEART I – Exclusive Track Premiere via The
Line Of Best Fit on April 18:
'Rival Consoles is the geekiest band name of all
time. It is lucky, then, that the music is so consistently entertaining. We are
very happy to have ‘Into The Heart’, the second track from that record, as
today’s exclusive Song Of The Day'
Track 3: S.P.K.R.S – Exclusive
Track Premiere via The 405 on April 26:
'It's bloody HUGE. Can you imagine hearing this at
full blast? It's so intense it would probably blow your eyebrows off'
Track 4: AMIGA – Exclusive
Track Premiere via Mixmag
on May 3.
‘Purveyor of intelligent and consistently
entertaining dance music’
Track 5: I LEFT
THE PARTY – Exclusive Track Premiere via BBC
News/SKY News/The Telegraph on May 9 as part of a royal
flashmob outside Buckingham Palace. ‘The dancers clicked their fingers,
stamped their feet and shook their bodies to a mix of funky beats’
Whilst album opener KID VELO
can simply be described as ‘a
heavy beast that has a lot of pop running through its veins’, Ryan L. West, the man behind RIVAL
CONSOLES strives to humanise and at the same time emphasise entirely
computerised sounds to defy categorisation in modern electronic music.
According to West this record was all about creating genuine emotions with a
synthetic set of sounds. ‘Even though the
sounds that have been used are entirely synthetic, like a lot of computer game
music, they can create moments of human emotion – moments of hope. I really
love it when electronic music can do this to you’.
With track names that could be straight out of a
comic strip, the atmosphere of this album reminds of video game sagas such as
Zelda or Final Fantasy. KID VELO makes
the perfect fictional super hero with EVE being his fragile yet powerful female
counterpart and VOS as the classic antagonist. Tracks like s.p.k.r.s. evoke images of an evil,
corrupt police force, lurking deep in the futuristic
suburbs. Surrounded by studio equipment, this record possibly is a result of
spending more time with speakers than people.
It
doesn’t take much to see some parallels between the fictional character KID VELO and its creator. Born in
November 10th 1985, Ryan L. West grew up in the small city of
Leicester in the midlands of England. Fascinated by sound from an early age,
Ryan chose to dedicate his time to studying, experimenting with and producing
sound at De Montfort
University Leicester. ‘The outro track AFTER ED. stands for After Education, because it just
reminds me of that crap feeling you get when you finish uni. You don't know
what the hell you are going to do with yourself.’
Rival Consoles combines hard-hitting beats with catchy pop melodies, classical theory
with dance. No wonder he released
a split 12” with label mate Ólafur
Arnalds’ minimal-techno outfit Kiasmos.
There is more to this 25 year-old than meets the eye,
for those not content with 4/4 beat dance floor stormers; West is fast
establishing himself as both a sound designer and programmer. Having repeatedly
performed at the Tate Britain Museum in London, where he drew over
2000 visitors into his unpredictable, yet detailed sound drawings ‘…using self-created sound manipulation
tools in MAX/MSP and Super Collider’. New York based composer Nico Muhly and UK producer Jon Hopkins are amongst the first to
receive West’s trademark remixes.
Previously having performed alongside Venetian Snares, Luke Vibert and Wisp, summer 2011 will see first appearances at festivals.
After a short
promo stint to Berlin, Rival Consoles will return to London for an album launch
show at The Nest in Dalston on June 23.
'A massive slice of jagged grandiosity...kicks you in
the nuts. 'IO' is a party record even snobs can enjoy.' (7/10) – NME
'A new sulphuric wave is about to wash over our
dancing forms and reduce us to boogieing bones - and Ryan West, aka Rival
Consoles - is riding it on an acid-proof surfboard… leading the crusade against
tired welterweight club rhythms' – DJ
MAG Fantastic Four Feature
'Writhes in a field of its own, twitching and buzzing
like little else... One of the best releases of its kind this year' – CLASH
Ufficio Stampa
Ja.La Media Activities
laura@jalamediaactivities.com
+39 3397154021
jarno@jalamediaactivities.com
+39 3394355906
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